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GAME snap up half of Sainsbury's reduced consoles


northy

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I wish I'd read this last night. I bought an Xbox 360 from Game today! Oops. The manager even said, "Don't worry, the manufacture date will be very recent, we sell so many 360s that our stock is always very new."

Is it used yet? If not, take it back. Do NOT break it then take it back.

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I'm surprised by the response from Sainsbury's.

The whole point of a deal like this is to act as a loss leader for future software sales. Customers are more likely to buy their software from the shop where they bought the console. What's it called, is it attach rate?

Anyway, I'd have thought they'd be incensed that GAME has scooped 1,000 of the promo-price consoles, because that's a thousand console owners who are now probably going to buy their software from GAME rather than Sainsbury's.

Maybe they don't want to admit that that's their tactic, because it sounds a bit cynical when it's laid out bluntly like that.

Yeah, I can't see Sainsburys saying "Oh darn we were fooled by pesky game" - rather their official line will be "We sold out, yay!", rather than start an arguement with another retailer.

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Maybe when they bought them, but selling them as new stock with a reduced manufacturers guarantee as a result and not being honest about it? Not sure about that one.
If you really want it to get legs, contact Trading Standards and The Office of Fair Trading by carbon copying them your email as well

Interesting points these. They are, in fact, second hand goods now. Yet they will be passed off as "New" no doubt.

Is this not against the law/trading standards??

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At least game bought them. I've told this story before I'm sure but when Mario Kart came out on the GBA CEX in birmingham had loads of them in pre-owned, stolen directly from everywhere else in town.

As dodgy as that is, at least CEX had them in pre-owned. GAME have these up on the shelves as new stock.

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Did anyone get prosecuted? What shop puts games out on the shelf?

Something smells fishy here.

On the wednesday and thursday before the game came out every shoplifter in town was trading it in because the trade in price for it was sky high. How they managed to get so many of them is beyond me but despite taking 60+ pre owned and having 25 new copies they managed to sell out over the weekend, due to every other shop in town being 'sold out'.

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As dodgy as that is, at least CEX had them in pre-owned. GAME have these up on the shelves as new stock.

Has that been confirmed?

Because it does sound like a possible case for trading standards, doesn't it? But it could be a grey area; I mean, they're not actually *used*, are they? They're brand new, boxed and unused. Hell, that's better than some of GAME's 'new' stock.

And therefore could be sold as new. I don't think there are any laws forcing you to buy from a distributor, otherwise selling on stuff bought from wholesalers would be illegal. It's just a longer supply chain :)

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"Sainsbury's were hoping the discounted consoles would drive customers into stores but it seems GAME's decision to snap up the stock spoiled the plans."

If they were that concerned about their "plans" they would have just refused to sell to Game.

Why do the Telegraph need to remind us that Sainsbury's is a British supermarket?

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all one of you has to do is get a child and pretend he is your son.

tell watchdog you are a bit tight with the credit crunch and were hoping to pick up a 360 from Sainsbury's for his birthday. unfortunately all the stock has been bought by a rival retailer who were then reselling it for a much higher price than you can currently afford. isn't that a monopoly or something.

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If they were that concerned about their "plans" they would have just refused to sell to Game.

Why do the Telegraph need to remind us that Sainsbury's is a British supermarket?

No no, they weren't selling them directly to GAME. GAME actually had store employees go in with cash and buy the consoles as customers and then took the consoles to game to tell them.

I've heard directly from a GAME manager who doesn't want to be sourced that they did the exact same thing when Woolies were selling off PS2s cheap awhile back.

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all one of you has to do is get a child and pretend he is your son.

tell watchdog you are a bit tight with the credit crunch and were hoping to pick up a 360 from Sainsbury's for his birthday. unfortunately all the stock has been bought by a rival retailer who were then reselling it for a much higher price than you can currently afford. isn't that a monopoly or something.

Oh, puhleeze! If people are really pulling the purse strings, they wouldn't even consider buying a bloody console in the first place!

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all one of you has to do is get a child and pretend he is your son.

tell watchdog you are a bit tight with the credit crunch and were hoping to pick up a 360 from Sainsbury's for his birthday. unfortunately all the stock has been bought by a rival retailer who were then reselling it for a much higher price than you can currently afford. isn't that a monopoly or something.

THIS COULD WORK!

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If they were that concerned about their "plans" they would have just refused to sell to Game.

They didn't actually deal with GAME though, did they? Sounds like GAME just told its managers to go in and buy them individually if they could, presumably with cash disbursed from their store. Sainsbury's won't even have been aware it was happening, much less had any way to prevent it.

That MCV link says this:

Armies of staff from GAME, Gamestation, CHIPS and numerous independents then swooped to snap up the cut-price consoles.

I wonder if they have sources for any of the others, besides GAME's CEO whom they quote confirming it gleefully.

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Heh yeah. I'm disappointed by the thread, it's like 5 people posting the same link and saying how "I'm going to do this". Apart from Smitty who's tripped again at the first 1cm high hurdle.

Except i've already emailed Watchdog, you dipstick.

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Did anyone get prosecuted? What shop puts games out on the shelf?

Something smells fishy here.

Where I live a lot of these pre-owned games were traded in by employees of stores like GAME, Gamestation and HMV. People steal so much in retail.

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